Mónica Ceño Elie-Joseph received a Bachelor of Arts in Art History from the Complutense University in Madrid. She lived in New York for a few years and worked at the MoMA and the Guggenheim in New York.
Back in Madrid in 2000, she began to collaborate as a writer for publications Vogue España, Vanidad and Kapital Magazine and soon decided to create The Lab Room, a beauty day spa that revolutionised the traditional beauty salon concept. A multispace for beauty and image, with beauty boutique, djs, art exhibitions and beauty services altogether. Penelope and Monica Cruz, Natalie Portman, Jennifer Lopez and Esther Cañadas, Robin Williams, Placido Domingo and Gwyneth Paltrow are among the stars that have trusted The Lab Room for special and important events.In April 2007, Mónica published “Desnudas, Aprende a quererte tal y como eres” (Aguilar 2007). The book, which stayed on the top ten list in Spain for several months, explains to women on how to bring out the best of themselves with basic rules of exercise, healthy eating, fashion style and image, and exclusive natural beauty recipes. The Lab Room Beauty Collection, a niche cosmetic brand was created in 2004. Mónica likes to define her products as emotional cosmetics that transforms you on the inside and the outside, thanks to their Botanical and Aromatherapy synergetic formulas. In september 2008 she launched her collection of parfums and the 7 scent Collection.Cosmopolitan Magazine nominated her in 2009, 2010 and 2012 to the prize of best female entrepreneur. In February 2015 she was appointed skin expert & beauty coach by Loreal Paris.